Pension savers turn to gold investments

Investors are racing to buy gold to protect their pensions from a stock market correction and high inflation, experts say

Gold egg in a nest
(Image credit: Getty Images)

Pension savers are adding physical gold bars to their portfolios, with demand for gold up more than 600% over the past month, according to the Pure Gold Company.

The investment service says first-time gold buyers are racing to protect pensions from an equity correction and high inflation.

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The price of gold

The gold price is currently £1,512 per ounce. A year ago, the price was £1,484, meaning the yellow metal is up 1.9%. This compares to a 7.4% annual increase in the FTSE 100, and a 5.3% drop in UK house prices, as measured by the Nationwide building society.

Over the long term, gold has performed strongly: a decade ago, the price was £817, meaning investors have enjoyed an 85% return. In contrast, the Footsie is up only 13%.

Many of the Pure Gold Company’s new customers work in industries that are directly impacted by the economic environment: around a third of new pension customers work in the financial services sector (including equity traders, bankers and corporate finance), 39% within the property sector, and 22% within healthcare.

According to the company, demand from investors outside of pensions also remains strong. It saw a 319% increase in non-pension gold bar and coin purchases over the past four weeks. Almost a third of these customers are using proceeds from a property sale to fund their gold investment and avoid high mortgage costs.

“We already know mortgage arrears are at a seven-year high. Investors are looking to avoid this by selling their homes and either downsizing or moving to a less expensive area. Any surplus funds are then protected in physical gold as a safe-haven asset,” said Saul. 

He added that gold is ideal for wealth preservation - and can also be tax-efficient. For example, Royal Mint-minted UK gold coins are VAT and capital gains tax free, depending on individual circumstances.

Andrew Dickey, director of precious metals at The Royal Mint, commented: “It is clear precious metals are becoming a more mainstream investment choice for UK investors, having delivered positive returns for investors in recent years.”

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Ruth Emery
Contributing editor

Ruth is an award-winning financial journalist with more than 15 years' experience of working on national newspapers, websites and specialist magazines.


She is passionate about helping people feel more confident about their finances. She was previously editor of Times Money Mentor, and prior to that was deputy Money editor at The Sunday Times. 

A multi-award winning journalist, Ruth started her career on a pensions magazine at the FT Group, and has also worked at Money Observer and Money Advice Service. 

Outside of work, she is a mum to two young children, while also serving as a magistrate and an NHS volunteer.