Aegis acquires PPI Central Europe

Aegis Group, a media and digital communications group, has acquired the Hungarian Out-of-Home agency PPI Central Europe.

Aegis Group, a media and digital communications group, has acquired the Hungarian Out-of-Home agency PPI Central Europe.

PPI will be rebranded to become part of the Posterscope EMEA division of Aegis's Posterscope Worldwide. The value of the gross assets of PPI at the end of 2011 was €1 million.

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