How the great equalisation really works

For years the shifts in the global economy have been looked at in terms of rising incomes in the East. The flipside is now apparent – falling incomes in the West.

The last decade has seen a great race by manufacturers to shift production to Asia. For them that has meant lower costs and higher profits; for us it has meant years of falling prices for everything from clothes to computers; and for much of Asia it has meant the rise of an increasingly well-paid workforce and satisfyingly large trade surpluses. But look around you now and you might just be seeing the beginning of a change in direction.

Fashion designers in Europe have started to talk about moving their production home, for example. Why? Because fast wage increases in China mean that once you factor in cargo costs, the cost of the rising Chinese currency (up 8% against the dollar in the last 18 months), the inconvenience of six-week-plus lead times and various quality issues, it now makes sense to manufacture in Italy or even in London. It doesn't cost much more, and it is awhole lot easier. Note that minimum wages are still rising across China: they have risen 22% on average over the last two years according to the FT, but will now rise another 8.6% in Beijing and 16% in Shenzhen. It all adds up.

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Merryn Somerset Webb

Merryn Somerset Webb started her career in Tokyo at public broadcaster NHK before becoming a Japanese equity broker at what was then Warburgs. She went on to work at SBC and UBS without moving from her desk in Kamiyacho (it was the age of mergers).

After five years in Japan she returned to work in the UK at Paribas. This soon became BNP Paribas. Again, no desk move was required. On leaving the City, Merryn helped The Week magazine with its City pages before becoming the launch editor of MoneyWeek in 2000 and taking on columns first in the Sunday Times and then in 2009 in the Financial Times

Twenty years on, MoneyWeek is the best-selling financial magazine in the UK. Merryn was its Editor in Chief until 2022. She is now a senior columnist at Bloomberg and host of the Merryn Talks Money podcast -  but still writes for Moneyweek monthly. 

Merryn is also is a non executive director of two investment trusts – BlackRock Throgmorton, and the Murray Income Investment Trust.