The world in 2040: five potential market movers
Matthew Lynn takes an imaginary look back from 2040 at five of the biggest events to hit markets
Get the latest financial news, insights and expert analysis from our award-winning MoneyWeek team, to help you understand what really matters when it comes to your finances.
You are now subscribed
Your newsletter sign-up was successful
Want to add more newsletters?
Twice daily
MoneyWeek
Get the latest financial news, insights and expert analysis from our award-winning MoneyWeek team, to help you understand what really matters when it comes to your finances.
Four times a week
Look After My Bills
Sign up to our free money-saving newsletter, filled with the latest news and expert advice to help you find the best tips and deals for managing your bills. Start saving today!
1. IBM buys Google and Facebook
In the 2020s, Google and Facebook were two of the most successful companies in the world with a combined market value of $1.8trn. IBM was a dull old conglomerate that blew its lead in computing a lifetime ago and was worth only $100bn. And yet there is a reason why the story of the tortoise and the hare is such an enduring fable. Competitors began chipping away at Google’s dominance; Facebook lost traction with younger customers. IBM had already piloted its way through 100 years of technology, from tabulating machines, to mainframes, to software services, and somehow managed to keep reinventing itself. In the 2030s it decided that a much shrunken Google and Facebook still had some useful software and snapped both of them up at a knock-down price.
2. Britain rejoins the EU; France leaves
The election of Marion Maréchal Le Pen in the 2027 presidential election in France changed everything. After France left the EU in 2030, as the only way to restore the franc, the EU changed dramatically. With Spain and Poland as its leading powers, and with Germany taking a back seat, it swept away its federalising ambitions and turned into a loose, free-trade organisation. The Commission was cut down to size and the parliament scrapped. The Polish invitation to rejoin in 2038 was put to a referendum by the ageing prime minister Ed Miliband, and won decisively.
3. AstraZeneca becomes world No.1
The failure of its overhyped Covid-19 vaccine turned out to be only a blip in the steady rise of AstraZeneca. As the pandemic worsened, governments around the world loosed restrictions on medical technology, permitting first “challenge vaccines” – those developed as a result of deliberately infecting volunteers – then DNA manipulation, and finally fewer regulatory hurdles and protection against litigation for pharma firms. As it happened, the coronavirus just petered out – experts later concluded it mutated into a harmless bug by late 2021 – but the innovation the crisis kick-started generated results in later years. Vaccines for most cancers were developed and the disease was virtually eliminated, and drugs to cure heart disease, dementia and Alzheimer’s became commonplace. AstraZeneca’s range of cancer vaccines pushed its market value beyond $5trn.
MoneyWeek
Subscribe to MoneyWeek today and get your first six magazine issues absolutely FREE
Sign up to Money Morning
Don't miss the latest investment and personal finances news, market analysis, plus money-saving tips with our free twice-daily newsletter
Don't miss the latest investment and personal finances news, market analysis, plus money-saving tips with our free twice-daily newsletter
4. Tesla relocated to Mars
It was only after Tesla’s eccentric boss Elon Musk became the richest man on the planet and after his company had acquired both Toyota and Volkswagen, that people paid attention to his declaration in 2020 that Mars would not only be colonised by his SpaceX company , but that it would also be a “free planet” not subject to Earth-made laws. By the late 2030s, SpaceX had already established a pioneering colony on Mars, and after the US Securities Exchange Commission launched an investigation into Musk’s management of the firm he moved its HQ there permanently, as well as its listing, declaring that no Earth-based body had jurisdiction over his company. But the Mars Stock Exchange got off to a wobbly start, crashing soon after it was launched, despite the enthusiasm of investors.
5. The FTSE 100 hits 25,000
After the Covid-19 crash of 2020, the FTSE 100 was below the level it was trading at when the century started. With the economy in deep recession, it struggled over the next few years, but by the late 2020s it took off spectacularly and by 2040 had risen almost five-fold to hit 25,000. Leaving the EU freed the economy from a raft of regulations and led to a boom in technology start-ups outside of Europe’s restrictive data laws. It led the way in fintech – especially after Monzo took over Barclays – and in artificial intelligence. Its pharma firms rode a wave of medical innovation and its oil giants reinvented themselves as green energy conglomerates, even as fossil fuels were banned in Europe and the US. At the end of those two decades it went from being the worst major market in the world to the best.
Get the latest financial news, insights and expert analysis from our award-winning MoneyWeek team, to help you understand what really matters when it comes to your finances.

Matthew Lynn is a columnist for Bloomberg and writes weekly commentary syndicated in papers such as the Daily Telegraph, Die Welt, the Sydney Morning Herald, the South China Morning Post and the Miami Herald. He is also an associate editor of Spectator Business, and a regular contributor to The Spectator. Before that, he worked for the business section of the Sunday Times for ten years.
-
How a ‘great view’ from your home can boost its value by 35%A house that comes with a picturesque backdrop could add tens of thousands of pounds to its asking price – but how does each region compare?
-
What is a care fees annuity and how much does it cost?How we will be cared for in our later years – and how much we are willing to pay for it – are conversations best had as early as possible. One option to cover the cost is a care fees annuity. We look at the pros and cons.
-
"Botched" Brexit: should Britain rejoin the EU?Brexit did not go perfectly nor disastrously. It’s not worth continuing the fight over the issue, says Julian Jessop
-
'AI is the real deal – it will change our world in more ways than we can imagine'Interview Rob Arnott of Research Affiliates talks to Andrew Van Sickle about the AI bubble, the impact of tariffs on inflation and the outlook for gold and China
-
Tony Blair's terrible legacy sees Britain still sufferingOpinion Max King highlights ten ways in which Tony Blair's government sowed the seeds of Britain’s subsequent poor performance and many of its current problems
-
How a dovish Federal Reserve could affect youTrump’s pick for the US Federal Reserve is not so much of a yes-man as his rival, but interest rates will still come down quickly, says Cris Sholto Heaton
-
New Federal Reserve chair Kevin Warsh has his work cut outOpinion Kevin Warsh must make it clear that he, not Trump, is in charge at the Fed. If he doesn't, the US dollar and Treasury bills sell-off will start all over again
-
How Canada's Mark Carney is taking on Donald TrumpCanada has been in Donald Trump’s crosshairs ever since he took power and, under PM Mark Carney, is seeking strategies to cope and thrive. How’s he doing?
-
Rachel Reeves is rediscovering the Laffer curveOpinion If you keep raising taxes, at some point, you start to bring in less revenue. Rachel Reeves has shown the way, says Matthew Lynn
-
The enshittification of the internet and what it means for usWhy do transformative digital technologies start out as useful tools but then gradually get worse and worse? There is a reason for it – but is there a way out?