Why we still back gold

When we first started talking about gold, no one was remotely interested. But now everyone gets gold. So since it's risen almost seven-fold since we bought it, is it time we changed our tune?

When we first started talking about gold in MoneyWeek back in 2001, no one was remotely interested. One of my closest City friends told me to stop embarrassing myself with my odd obsessions. Gordon Brown cared so little about the metal that he sold 400 tonnes of it at prices knocking around 20-year lows with, it seems, almost no thought at all.

Today, everyone is interested. Look at the most-read list on the back of the FT from Wednesday: two of the five most popular stories were about gold. And the most amazing thing? One discussed comments from the president of the World Bank, Robert Zoellick, in which he suggested that gold should perhaps from part of a new "co-operative monetary system". Yes, one of the world's top financial officials appears to fancy the return of a mini gold standard, or at least a system that "references" gold as it goes.

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Merryn Somerset Webb
Former editor in chief, MoneyWeek