Can Airbnb really be worth more than Marriott?
Room-rental platform Airbnb ended its first day of trading at $144.70. That means it has a market cap of around $100bn, twice the value of Marriott, the largest hotel operator. Can that be possible?

Shares in home rental platform Airbnb “more than doubled” when the company started trading on the Nasdaq last week, says Dominic Rushe in The Guardian. Initially priced at $68 a share, the stock surged to more than $150 at one point, ending the first day of trading at $144.70.
This means that the company, founded in 2008 when the cofounders rented out air mattresses in their San Francisco apartments, is worth around $100bn, twice the value of Marriott, the largest hotel operator.
It’s no surprise that investors are bullish, says Jim Armitage in the Evening Standard. Airbnb may not “have the first clue about how to fold a doily”, but it does offer the “biggest, cheapest, perhaps quirkiest selection of rooms to sleep in across the world” and has used “brilliant technology” to do this “quickly and easily”. Even Covid-19 won’t hold it back. With “millions – perhaps hundreds of millions” of people “just desperate to travel”, demand “will bounce back like we’ve never seen before once the vaccines take hold”. What’s more, customers are likely to prefer somewhere “where as few people as possible have been congregating”.
Subscribe to MoneyWeek
Subscribe to MoneyWeek today and get your first six magazine issues absolutely FREE

Sign up to Money Morning
Don't miss the latest investment and personal finances news, market analysis, plus money-saving tips with our free twice-daily newsletter
Don't miss the latest investment and personal finances news, market analysis, plus money-saving tips with our free twice-daily newsletter
Investors need to calm down, says Lex in the Financial Times. It’s true that travel trends “are on Airbnb’s side” amid “persistent wariness” over “crowded hotels and planes”. Still, remember that the company is currently losing money, which means that it will need to “keep a lid on costs” at the same time as it needs “outlandish growth” to justify its “lofty valuation”. As a result, “investors seeking a bargain should stay at home”.
Sign up for MoneyWeek's newsletters
Get the latest financial news, insights and expert analysis from our award-winning MoneyWeek team, to help you understand what really matters when it comes to your finances.
Alex is an investment writer who has been contributing to MoneyWeek since 2015. He has been the magazine’s markets editor since 2019.
Alex has a passion for demystifying the often arcane world of finance for a general readership. While financial media tends to focus compulsively on the latest trend, the best opportunities can lie forgotten elsewhere.
He is especially interested in European equities – where his fluent French helps him to cover the continent’s largest bourse – and emerging markets, where his experience living in Beijing, and conversational Chinese, prove useful.
Hailing from Leeds, he studied Philosophy, Politics and Economics at the University of Oxford. He also holds a Master of Public Health from the University of Manchester.
-
Barclays begins paying up to £100 compensation to customers after banking outage
Barclays will pay up to £7.5 million in compensation to customers after its banking services were disrupted by an IT outage
By Daniel Hilton Published
-
Review: Shangri-La Paris – an ode to the world’s best food
Natasha Langan enjoys fine French and Chinese cuisine at the Shangri-La Paris
By Natasha Langan Published
-
Falling revenues and mounting debt spell trouble for Jumia Technologies
Struggling African e-commerce platform Jumia Technologies looks headed for the exit, says Dr Matthew Partridge.
By Dr Matthew Partridge Published
-
Next reports £1 billion in annual profits for the first time – what's next for the retailer?
Clothing retailer Next has become only the fourth member of its sector to surpass £1 billion in annual profits. What does this mean for the company's future?
By Dr Matthew Partridge Published
-
Best of British bargains: cash in on undervalued companies in the UK stock market
Opinion Michael Field, Chief Equity Market Strategist, EMEA, Morningstar, selects three attractive UK stocks where he'd put his money
By Michael Field Published
-
Building firm Keller presents low debt and ample scope for growth
Geotechnical contractor Keller, which supports vital global infrastructure, boasts rising profits and a cheap valuation
By Dr Mike Tubbs Published
-
PZ Cussons share price down 75% in last decade – why it's one to watch
Opinion Once-strong consumer-goods business PZ Cussons is out of favour with the market. That spells opportunity for investors, says Jamie Ward
By Jamie Ward Published
-
Cash in on the biotech sector with specialist trust BioPharma
Opinion BioPharma has an attractive niche in lending to asset-rich biotechnology companies
By Rupert Hargreaves Published
-
India's stock market decline wipes out $1.3 trillion in market value – can investors stay optimistic?
More than $1 trillion has been wiped off from India's stock market after investors turn to China. Has the emerging-market darling hit rock bottom?
By Alex Rankine Published
-
Pensions revolution: how to profit from the trends shaping the UK pension system
The UK pension system is one of the biggest in the world. Big changes are under way, says Rupert Hargreaves
By Rupert Hargreaves Published