Honda Super Cub: the joy of being useful

Honda’s classic Super Cub scooter may look dated, but commuters still love it. 

923-honda-cub

Honda's classic scooter may look dated, but commuters still love it.

Honda's update to the Super Cub C125 is a "new commuter scooter for the Shoreditch massive", says Visor Down. And there's no denying the demand for it. As of last year, more than 100 million Super Cubs had been sold, making it the most popular motor vehicle in the world. Laid nose-to-nose, the number of Super Cub bikes sold could circumnavigate the world five times.

First introduced in 1958, the stated aim of the Super Club C11 was "to provide the joy of playing a useful part in people's lives". The model went on to become the centrepiece of Honda's marketing campaign which proclaimed that "You meet the nicest people on a Honda". The bike is so instantly recognisable that it was the first vehicle in Japan to be granted a three-dimensional trademark. So as you might expect, the new version doesn't deviate from the classic template.

923-honda-cub-2

With the new model set to hit showrooms in January, "get ready to meet more nice people on Hondas".

Price: £3,399. Engine: 125cc, air-cooled 4-stroke 2-valve. Transmission: four-speed.Fuel capacity: 3.7 litres. Fuel consumption: 188.4 mpg. Kerb weight: 240 pounds

Recommended

Today's art markets are a paradise for bargain hunters
Alternative investments

Today's art markets are a paradise for bargain hunters

Now is an ideal time for collectors to go shopping at the art auctions. 
29 Nov 2019
Investing in art: where to find the best value in the art market today
Alternative investments

Investing in art: where to find the best value in the art market today

It’s been a record-breaking ten years for the art market – even Old Masters of questionable provenance are selling for hundreds of millions. But where…
15 Nov 2019
The art market endures after a jittery 2019
Alternative investments

The art market endures after a jittery 2019

Wealthy Americans stepped up to help calm the art market's jitters in 2019. Chris Carter reports.
10 Jan 2020
Hi-tech help with New Year’s resolutions
Spending it

Hi-tech help with New Year’s resolutions

From a sports watch that monitors your heart rate to a subscription service to help you cook healthier meals.
31 Dec 2019

Most Popular

No, the UK did not “plunge” into recession yesterday
UK Economy

No, the UK did not “plunge” into recession yesterday

That the economy took a massive hit due to Covid-19 should be news to no one, says John Stepek. The real question is what happens now.
13 Aug 2020
Inflation spiked in the US last month – is this the shape of things to come?
US Economy

Inflation spiked in the US last month – is this the shape of things to come?

Prices in the US rose much more dramatically than expected in July. Can we expect more of the same, and what does that mean for your money? John Stepe…
14 Aug 2020
The MoneyWeek Podcast: house prices, staycations, and the death of cash
House prices

The MoneyWeek Podcast: house prices, staycations, and the death of cash

John and Merryn talk about the rise in UK house prices and the fact that everybody is holidaying in the UK, plus gold's new highs, the death of cash, …
12 Aug 2020