The best way to get in on the rise of 3D films

In the entertainment industry, 3D technology is the hot topic, with suggestions that it could be worth more than $40bn by 2015. So how can you profit from it? Theo Casey investigates the sector, and picks the best bet to buy now.

Seven months ago, James Cameron's billion-dollar epic Avatar was unleashed on cinema-goers. The film may no longer be top of the box office charts, but 3D, the technology it breathed new life into, remains the hot topic in the entertainment sector. From the big and small screen to gaming and personal computing, all corners of the industry are trying to make 3D their own. A recent report from Merrill Lynch suggests this burgeoning market could be worth more than $40bn by 2015.

But be careful: fads for 3D have come and gone in the past. This, its latest incarnation, is still young. Consumer demand outside of the cinema remains an unknown quantity. There are three key areas for investors to watch.

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Theo Casey

Theo is a former financial writer and editor, having written for reputable titles such as Euromoney Institutional Investor and Redwood Publishing. He has also appeared on-screen with Al Jazeera, BBC and CNBC and on MoneyWeek Theo covered funds, share tips and stockmarkets. He also edited the country's oldest newsletter with Lord Rees-Mogg for four years. Theo now runs his own content marketing agency for financial companies, and he is a seasoned CISI-qualified investment adviser.