Report claims Sainsburys source questions Tesco trading statement etiquette

Competition between two of the UK's largest supermarket chains heated up on Thursday morning after a news report published by Sky News claimed that an executive at Sainsbury's had issued an email to City analysts asking them to question rival Tesco's latest trading update.

Competition between two of the UK's largest supermarket chains heated up on Thursday morning after a news report published by Sky News claimed that an executive at Sainsbury's had issued an email to City analysts asking them to question rival Tesco's latest trading update.

The unnamed alleged source, which Sky News referred to as a "senior member of Sainsbury's investor relations team", reportedly questioned the appropriateness of an accounting technique applied to calculate Tesco's like-for-like sales over a five week period.

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