Plain sailing: hop aboard the cruise industry

Favourable demographics, an expanding global market, and resilience to economic downturns and increases in supply all bode well for the long-term future of the cruise industry, says Stephen Connolly.

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Cruise holidays are something everyone seems to have an opinion on people either love them or hate them. Speak to analysts and investors, however, and the view tends to be positive, which is hardly surprising profits at the leading operators have doubled or even trebled over the past five years. But does this strong performance mean investors have missed the boat?

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Investment columnist

Stephen Connolly is the managing director of consultancy Plain Money. He has worked in investment banking and asset management for over 30 years and writes on business and finance topics.