Money makers: brewing Dane on a Rick-roll

Mikkel Borg Bjergso is a beer-brewing Dane who is taking over the world with his range of ales. Chris Carter reports.

919-Bjergso-634

Bjergso: the world's leading craft brewer

If you attended the opening party of the Mikkeller bar in trendy Shoreditch, east London, last week, you might have spied one of its partners, 1980s singer Rick Astley, among the revellers, says Toby Skinner in the Financial Times. You might have missed the possibly more important host Mikkel Borg Bjergso, a softly spoken, tattooed Dane. He is the world's most prolific craft brewer and a leading figure in a sector that has gone from a niche trend to something so mainstream that "IPA fatigue" is "now a thing".

Try 6 free issues of MoneyWeek today

Get unparalleled financial insight, analysis and expert opinion you can profit from.

Start your trial
https://cdn.mos.cms.futurecdn.net/flexiimages/mw70aro6gl1676370748.jpg

Sign up for MoneyWeek’s free twice-daily newsletter.

Join more than 165,000 subscribers and keep yourself informed with latest financial news, insights and expert analysis to help you understand what really matters when it comes to your finances.

Join more than 165,000 subscribers and keep yourself informed with latest financial news, insights and expert analysis to help you understand what really matters when it comes to your finances.

Sign up
Latest Videos FromMoneyWeek
Chris Carter
Wealth Editor, MoneyWeek