Nike – just buy it

Sportswear giant Nike has confounded the sceptics by remaining ahead of the competition.

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Nike has built a marketing juggernaut

The sportswear giant has confounded the sceptics by remaining ahead of the competition.

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Investment columnist

Stephen Connolly is the managing director of consultancy Plain Money. He has worked in investment banking and asset management for over 30 years and writes on business and finance topics.