Georgia’s glittering prospects

Countries in eastern Europe are rarely thought of as free-market paragons. But Georgia is a surprisingly dynamic and liberal economy.

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Georgia has yet to fully exploit its tourism potential
(Image credit: vvvita)

Countries in eastern Europe are rarely thought of as free-market paragons. But Georgia is a surprisingly dynamic and liberal economy. Ever since the early 2000s it has been pursuing market reforms and cracking down on corruption and red tape. It has done so well that the latest Ease of Doing Business rankings by the World Bank, a gauge of how conducive the regulatory environment is to starting up and running a company, puts Georgia in ninth place, only two notches below the UK and miles ahead of Germany, France and Switzerland.

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Marina Gerner is an award-winning journalist and columnist who has written for the Financial Times, the Times Literary Supplement, the Economist, The Guardian and Standpoint magazine in the UK; the New York Observer in the US; and die Bild and Frankfurter Rundschau in Germany.


Marina is also an adjunct professor at the NYU Stern School of Business at their London campus, and has a PhD from the London School of Economics.


Her first book, The Vagina Business, deals with the potential of “femtech” to transform women’s lives, and will be published by Icon Books in September 2024.


Marina is trilingual and lives in London.