Share tip of the week: a play on the popularity of the iPhone

The Apple iPhone's ability to generate online traffic has already been proved.And this week's share tip will be one beneficiary of this explosion in internet use, says Paul Hill.

If, like me, you have a couple of tech-crazy children, you may know that the new iPhone has just gone on sale at $99, below its estimated manufacturing cost of $130 a unit.

This seems suicidal, yet in fact makes commercial sense. At this price, sales will soar, boosting Apple's income from lucrative usage deals and handset subsidies negotiated with the mobile operators.

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Paul gained a degree in electrical engineering and went on to qualify as a chartered management accountant. He has extensive corporate finance and investment experience and is a member of the Securities Institute.

Over the past 16 years Paul has held top-level financial management and M&A roles for blue-chip companies such as O2, GKN and Unilever. He is now director of his own capital investment and consultancy firm, PMH Capital Limited.

Paul is an expert at analysing companies in new, fast-growing markets, and is an extremely shrewd stock-picker.