Four good reasons to invest in Asia - and why growth isn't one of them

Growth can be irresistible to investors. And there's little doubt that Asian economies will grow much faster than those in the West. But growth by itself is not enough, says Cris Sholto Heaton. Here, he gives four much better reasons for investing in Asia.

Growth is the best way to lure investors. That's why the fund industry baits its China and India funds with promises of economies that can grow at 10% a year, even as the West struggles in its post-crisis malaise.

But it's not that simple. Growth by itself is not enough. And as usual when selling a hot story, salesmen tend to gloss over what really makes the difference.

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Cris Sholto Heaton

Cris Sholto Heaton is an investment analyst and writer who has been contributing to MoneyWeek since 2006 and was managing editor of the magazine between 2016 and 2018. He is especially interested in international investing, believing many investors still focus too much on their home markets and that it pays to take advantage of all the opportunities the world offers. He often writes about Asian equities, international income and global asset allocation.

Cris began his career in financial services consultancy at PwC and Lane Clark & Peacock, before an abrupt change of direction into oil, gas and energy at Petroleum Economist and Platts and subsequently into investment research and writing. In addition to his articles for MoneyWeek, he also works with a number of asset managers, consultancies and financial information providers.

He holds the Chartered Financial Analyst designation and the Investment Management Certificate, as well as degrees in finance and mathematics. He has also studied acting, film-making and photography, and strongly suspects that an awareness of what makes a compelling story is just as important for understanding markets as any amount of qualifications.