Money makers: A determined racer gets back in the driving seat

Having sold to GlaxoSmithKline in 2011, fitness and motorcycle enthusiast Zef Eisenberg is looking to get back behind the wheel of Maximuscle, the firm he founded.

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Zef Eisenberg: the man behind Maximuscle
(Image credit: John Fitzgerald)

This time last year, Zef Eisenberg, 44, was in hospital with several broken bones, having crashed his motorbike in a race while riding at more than 200mph, says the BBC's Lucy Hooker. The founder of sports nutritional supplements group Maximuscle was determined to eat and train himself back to health, and return to the business he founded (he sold out to pharmaceutical giant GlaxoSmithKline for £162m in 2011).

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Chris Carter
Wealth Editor, MoneyWeek

Chris Carter spent three glorious years reading English literature on the beautiful Welsh coast at Aberystwyth University. Graduating in 2005, he left for the University of York to specialise in Renaissance literature for his MA, before returning to his native Twickenham, in southwest London. He joined a Richmond-based recruitment company, where he worked with several clients, including the Queen’s bank, Coutts, as well as the super luxury, Dorchester-owned Coworth Park country house hotel, near Ascot in Berkshire.

Then, in 2011, Chris joined MoneyWeek. Initially working as part of the website production team, Chris soon rose to the lofty heights of wealth editor, overseeing MoneyWeek’s Spending It lifestyle section. Chris travels the globe in pursuit of his work, soaking up the local culture and sampling the very finest in cuisine, hotels and resorts for the magazine’s discerning readership. He also enjoys writing his fortnightly page on collectables, delving into the fascinating world of auctions and art, classic cars, coins, watches, wine and whisky investing.

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