Investing in funds: is the manager on board?

Research has found that if a fund manager has a lot of their own money at stake, then they will focus on beating the market, rather than attracting new cash.

There are many conflicts of interest in the financial industry that investors need to watch out for. But one of the most persistent and insidious is in how fund managers get paid. Most managers get the bulk of their pay based on how much money they manage (their assets under management, or AUM). The problem is that "gathering" assets ie, getting as many people as possible to buy your fund involves different skills and priorities from investing for the best returns. There is, of course, an overlap a strong track record will help persuade people to invest with you. But it can also work against investors' best interests.

For example, say you run a fund investing in tiny companies (microcaps). Your AUM has to stay small if you have billions of pounds under management, you simply won't be able to invest in such small stocks. So if your strong performance in microcap stockpicking attracts a flood of cash to your fund, you have a dilemma. Do you cap the AUM, stick with the strategy, and leave all that money on the table, or do you extend your strategy into areas you aren't quite as comfortable with to boost your own pay packet? In short do you focus on returns, or asset-gathering?

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John Stepek
Former editor, MoneyWeek