Anna Gibson: Founding my firm was child's play

When Anna Gibson found the perfect toy to distract her son, she knew she was on to a winner, so she snapped up the distribution rights. Now turnover at her company, micro scooters, is approaching £2m.

As any parent of young children can attest, finding ways to keep an energetic toddler occupied for more than two minutes at a time is a never-ending quest for most mums and dads. So when Anna Gibson (on the right in the picture), 42, found the perfect toy to distract her son, Edward, she knew she was on to a winner.

A solicitor's daughter, Gibson had given up her career as a marine lawyer in London in 2001 to look after the children. A couple of years later, she found herself being run ragged by a boisterous Edward, who at two years old "was at that awful age when he wouldn't sit still in a pushchair. All these mums used to sit in Starbucks and have a coffee, but I couldn't take him there because he'd be up on the tables, under the chair, out the door. Even if the weather was absolutely filthy, I was out on Clapham Common exercising him."

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Jody Clarke

Jody studied at the University of Limerick and was a senior writer for MoneyWeek. Jody is experienced in interviewing, for example digging into the lives of an ex-M15 agent and quirky business owners who have made millions. Jody’s other areas of expertise include advice on funds, stocks and house prices.