Highly acquisitive media giant WPP has announced that JWT, its wholly-owned advertising agency network, has acquired a majority equity stake in Activeark, a leading full service digital agency in Helsinki, Finland.
The agency has operations in both the UK and India and employs more than 80 people.
JWT and Activeark will combine their businesses and form a partnership in Finland providing services for both national and international clients.
Subscribe to MoneyWeek
Subscribe to MoneyWeek today and get your first six magazine issues absolutely FREE
Sign up to Money Morning
Don't miss the latest investment and personal finances news, market analysis, plus money-saving tips with our free twice-daily newsletter
Don't miss the latest investment and personal finances news, market analysis, plus money-saving tips with our free twice-daily newsletter
The firm's gross revenues for 2011 were €8.1m with gross assets of €3.4m.
WPP said: "This acquisition continues the company's strategy of investing in digital capabilities and its commitment to developing its strategic networks throughout Europe."
The share price fell 0.19% to 797p by 14:08.
NR
-
Christmas at Chatsworth: review of The Cavendish Hotel at BaslowMoneyWeek Travel Matthew Partridge gets into the festive spirit at The Cavendish Hotel at Baslow and the Christmas market at Chatsworth
-
Tycoon Truong My Lan on death row over world’s biggest bank fraudProperty tycoon Truong My Lan has been found guilty of a corruption scandal that dwarfs Malaysia’s 1MDB fraud and Sam Bankman-Fried’s crypto scam
