UBM raises £10m from farming and medical titles

Business events organiser and publisher UBM has sold its UK agriculture and medical general practitioner portfolios to a new business, Briefing Media Group, for a total of £10m.

Business events organiser and publisher UBM has sold its UK agriculture and medical general practitioner portfolios to a new business, Briefing Media Group, for a total of £10m.

The agriculture portfolio is made of the Farmers Guardian and Dairy Farmer titles (and associated online offerings) while the general practitioner portfolio includes the Pulse and Practical Commissioning magazines and their digital and event products NAPC, the Mental Health Forum, Pulse Seminars and Pulse Learning.

These assets generated a total of £12.1m in revenue in 2011.

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UBM has also sold Daltons, a web-based marketplace for the sale and purchase of UK small and medium enterprises, to Innovare Media for an undisclosed sum.

"I am very pleased we have passed these successful UK magazine titles to a new management team who will provide the focused leadership and investment to ensure their continued success," said Chief Executive Officer David Levin.

"These transactions also mark a further significant step in the transformation of UBM into a set of Events and other B2B marketing, communications, and data services businesses serving attractive global communities across a variety of media," he said.

BC