Perform's courtship of WTA pays off
Media distribution group Perform has signed a four-year deal with the Women's Tennis Association (WTA) to manage and oversee the development of all media rights for the WTA from the start of 2013 to the end of 2016, outside of the USA and Canada. Perform plans to double the number of current live matches produced, by increasing both the number of courts and days covered.
Media distribution group Perform has signed a four-year deal with the Women's Tennis Association (WTA) to manage and oversee the development of all media rights for the WTA from the start of 2013 to the end of 2016, outside of the USA and Canada. Perform plans to double the number of current live matches produced, by increasing both the number of courts and days covered.
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