Media Corp., an AIM-listed online gaming company, said Wednesday it has entered an exclusive agreement with Boxing Channel Media to supply betting services to its TV channel, BoxNation.
The three-year deal marks the firm's first white label contract win - enabling it to capitalise on its Intabet software platform on a revenue sharing basis.
Media Corp. will provide the platform for an internet sportsbook and casino to be integrated with the BoxNation website, offering a full range of sports betting and casino games, with an emphasis on boxing.
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Through the servie users will be able to place bets through the proposed BoxNation betting platform.
Phil Jackson, Chairman of Media Corp, said: "This represents the first application of our white label service. We are delighted to win the contract to deliver betting and, over time, casino products to the only dedicated boxing channel in the world.
"BoxNation has a large and growing subscriber base and we believe boxing and betting go hand in hand and we are looking forward to developing a profitable and long term relationship with BoxNation as they grow into a leading sports channel around the world."
The deal is subject to an initial feasibility assessment period of three months.
The share price leapt 25% to 0.15p by 08:55.
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