The UK areas which saw biggest jump in asking prices in 2025 – is yours on the list?
We look at the UK areas where asking prices rose the most last year.
Homes in cheaper areas of the UK experienced the biggest jump in asking prices in 2025 as buyers continued to value affordability, new data shows.
Of the top 50 local areas where asking prices grew the most in 2025, only seven commanded an average asking price above the UK-wide average of £368,031, research by Rightmove found.
The average home in those 50 local areas was put on the market with an asking price of £270,711 – almost £100,000 below the national average.
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Colleen Babcock, property expert at Rightmove, explained: “There is typically a larger pool of buyers who are looking to move within more affordable price brackets.
Easy commutes and good jobs continue to attract buyers
Areas that provide easy commutes to a nearby urban centre heavily populate the list of areas where asking prices grew the most in 2025.
Of the top ten areas for price growth, six are either cities in their own right or suburbs of cities. They allow convenient travel to centres like Sheffield, Liverpool, Newcastle, Hull, Durham, and Glasgow.
Rightmove points out that the price growth in these areas may come as more businesses are imposing a return to office mandate, suggesting buyers are balancing affordability with commuting distance.
Looking across the top 50 areas where prices have risen the fastest, Rightmove also points out that locations near to universities or major NHS trusts have seen strong asking price growth.
Mary-Lou Press, president of Propertymark (formerly National Association of Estate Agents or NAEA) said: “Buyer demand continues to be strongest in areas where homes remain comparatively affordable, particularly in locations that offer good transport links, access to employment, and proximity to key services such as schools, universities, and hospitals.
“While national average asking prices have softened slightly, the growth seen in lower-priced markets highlights how stretched affordability remains for many buyers. As a result, purchasers are adjusting their expectations on location and prioritising value for money, which is driving increased competition and price growth in these areas.”
Press explained that a further reason these areas may be experiencing such strong asking price growth is that the stock of housing in them is low.
She said: “In many of the areas experiencing the fastest growth, agents report low stock levels, particularly for homes suitable for first-time buyers, which continues to place upward pressure on prices.”
UK areas where asking prices rose the most
The UK area where asking prices rose the most in 2025 was Hawick in Roxburghshire, Scotland. The town in the Scottish Borders has seen the average asking price rise by 18% year-on-year to £148,633.
Unlike many of the other areas on the top ten, Hawick is not particularly close to any major urban centre, being around an hour and a half away from both Edinburgh and Newcastle by car.
The area with the second-fastest asking price growth in 2025 was Durham, with average asking prices reaching £251,339, up 15% since last year.
Stannington, a suburb of Sheffield, came third, with a 12% increase in asking prices – with the average asking price for a home rising to £264,078.
The Liverpool suburb of Anfield experienced the fourth-fastest asking price growth in the UK. Prices there grew by 11% year-on-year, while the area also had the lowest average asking price in the top 25, with prices at just £132,178 – £235 853 lower than the UK average.
Meanwhile, Saffron Walden had the highest average asking price within the top ten areas where prices grew fastest. Asking prices in the town grew by 10% in 2025 (the eighth-most in the UK), bringing the typical asking price to £523,787.
The town is one of just two areas on the list that are in the south of England.
A full list of the UK areas where asking prices rose the most in 2025 can be found below.
Rank | Area | Region | Average asking price | Year-on-year increase |
|---|---|---|---|---|
1 | Hawick, Roxburghshire | Scotland | £148,633 | 18% |
2 | Durham, County Durham | North East | £251,339 | 15% |
3 | Stannington, Sheffield | Yorkshire | £264,078 | 12% |
4 | Anfield, Liverpool | North West | £132,178 | 11% |
5 | Benton, Newcastle Upon Tyne | North East | £231,693 | 11% |
6 | Johnstone, Renfrewshire | Scotland | £156,107 | 11% |
7 | Anlaby, Hull | Yorkshire | £256,305 | 10% |
8 | Saffron Walden, Essex | East of England | £523,787 | 10% |
9 | Seacroft, Leeds | Yorkshire | £218,893 | 9% |
10 | Orkney, Orkney Islands | Scotland | £215,546 | 9% |
11 | Rutherglen, Glasgow | Scotland | £172,537 | 9% |
12 | Flitwick, Bedford | East of England | £429,287 | 9% |
13 | Allestree, Derby | East Midlands | £309,115 | 9% |
14 | Clydebank, Dunbartonshire | Scotland | £134,907 | 9% |
15 | Whitchurch, Shropshire | West Midlands | £293,108 | 9% |
16 | Nelson, Lancashire | North West | £144,562 | 9% |
17 | North Berwick, East Lothian | Scotland | £474,298 | 8% |
18 | Droylsden, Greater Manchester | North West | £232,156 | 8% |
19 | Beeston, Leeds | Yorkshire | £162,600 | 8% |
20 | Broadgreen, Liverpool | North West | £202,201 | 8% |
21 | Glenrothes, Fife | Scotland | £154,549 | 8% |
22 | Stoke, Plymouth | South West | £200,397 | 8% |
23 | Darwen, Lancashire | North West | £188,276 | 8% |
24 | Barrhead, Glasgow | Scotland | £177,791 | 8% |
25 | Rugeley, Staffordshire | West Midlands | £295,862 | 8% |
Source: Rightmove, 28 January 2026
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