Julian Richer's crusade to clean up capitalism

Julian Richer, the entrepreneur who put people before profits, and yet produced plenty of the latter, has been lauded for handing his empire over to his staff. What is his motivation?


2018 Shirlaine Forrest

Everyone from politicians to newspaper leader writers has been queuing up to salute Julian Richer, who has just handed control of Richer Sounds the hi-fi store chain he founded as a teenager to his 522 staff. The move wasn't entirely a surprise: "My life's work is my legacy and I haven't got a spoilt child to run the business," Richer observed in 2013. But at 60, "he has reached the age when he thinks of posterity", says the Financial Times.

Advertisement - Article continues below

Richer "made the big reveal" to staff, who erupted into cheers, in a small Salvation Army hall in central London, says The Guardian. A committed Christian, with a weekend sideline as the drummer in a funk band, Richer has long since passed responsibility to his "team of loyal lieutenants". His declared mission now is to clean up capitalism, in a crusade reserving special ire for "people who think it's funny and clever not to pay tax".

An inspirational speaker

Despite his £160m fortune, Richer is a big champion of Jeremy Corbyn's Labour party, notes The Sunday Times and particularly admires the shadow chancellor, John McDonnell. "He said capitalism has to be radically changed, and I absolutely agree with the guy." Clearly a gifted speaker himself, the author of The Ethical Capitalist has become big on the corporate "inspiration" circuit. Hired last year by the ailing Marks & Spencer as an adviser on "culture change", Richer gave such a stirring talk that CEO Steve Rowe said he felt as if he'd had "17,000 volts put through me".

Advertisement - Article continues below
Advertisement - Article continues below

According to Richer, life began quite literally in M&S, where his parents met as trainee managers in the 1950s. "The people at the Kilburn store now joke that I was conceived in the changings rooms and they're going to put a plaque up." He "got his first taste for money" as a teenage boarder at Clifton College in Bristol, says The Sunday Times: he bought old turntables, repaired them, and sold them on. He left school at 18 to work in a hi-fi store, opening his first Richer Sounds shop at London Bridge in 1978.

That "tiny unit" went on to hold "the Guinness record for the highest rate of sales per square foot in the world" for several years as Richer Sounds evolved into a "highly successful niche retailer" in the 1990s. Despite (or arguably because of) its mantra,"people before profits", the chain has survived "four decades of tumultuouschange in music and retailing" and last year notched up record results, says the FT. Cautious management (Richer owns the freeholds of 47 of the group's 52 stores) has helped, but the key was customer service; and, according to Richer, the key to that is a happy workforce. Hehas always championed providing secure, well-paid jobs. Staff perks include holiday houses and use of the company Bentley.

Practical Christianity

This "driven entrepreneur" can comeacross as "too good to be true", saysThe Guardian. But in his youth, Richerwas something of a boy-racer. He bought his first Rolls-Royce at 23 and, four years later, a Georgian mansion in Yorkshire where he still lives, in low-key fashion,

with his wife Rosie. "I had jets, helicopters, cars and all that," he says. "I had two helicopters at the same time. One wasn't enough." These days, he hosts Bible study groups and plays ping-pong. Richer says

his embrace of Christianity in later life he was baptised at 47 has "reinforced" his ideas. "I call my faith practical Christianity. I just want to try and make the world a better place."




Wirecard's Markus Braun: schmoozing the elite with tech twaddle

Markus Braun, the self-styled tech visionary behind failed German tech firm Wirecard, was adept at fooling the gullible. There were red flags from the…
4 Jul 2020

Great frauds in history: Nick Leeson – the man who broke Barings Bank

"Rogue trader" Nick Leeson’s losses cost his employer, Barings Bank, an estimated £860m, plunging it into bankruptcy.
1 Jul 2020

Jack Dorsey: Twitter’s chief comes of age

Jack Dorsey has had a turbulent ride of late, but his strategy of thinking big and biding his time seems to be paying off.
29 Jun 2020
Investment strategy

Great frauds in history: Nevin Shapiro’s groceries scam

Nevin Shapiro's "grocery diverting" business was in reality nothing more than a Ponzi scheme.
24 Jun 2020

Most Popular


House price crash: UK property prices are falling – so where next?

With UK property prices falling for the first time in eight years, are we about to see a house price crash? John Stepek looks at what’s behind the sli…
2 Jul 2020

How can markets hit new record highs when the economy is in such a mess?

Despite the world being in the midst of a global pandemic, America's Nasdaq stock index just hit an all-time high. And it's not the only index on a bu…
3 Jul 2020

The end of the bond bull market and the return of inflation

Central bank stimulus, surging post-lockdown demand and the end of the 40-year bond bull market. It all points to inflation, says John Stepek. Here’s …
30 Jun 2020