Germany’s equity culture recovers

Many Germans burnt their fingers badly in the stockmarket in the late 1990s, and have continued to be wary of equities. But now, lousy returns on savings accounts have clearly started to irritate people and promote risk-taking.

Only 9% of German wealth is invested in shares and investment funds, according to the Bundesbank. "Germans like fixed interest rates, and are willing to sacrifice higher returns for that security," Kay Bommer, general manager at the German Investor Relations Verband, told Reuters.

Apart from being famously risk averse, many Germans burnt their fingers badly in the late 1990s. Close to two million people bought into the "heavily advertised but ultimately ill-fated flotation of state-owned Deutsche Telekom in 1996," Tobias Buck points out in the Financial Times. When the dotcom bubble burst, they suffered heavy losses. "This did a lot of damage to the reputation of the stockmarket," Martin Weber, a professor of economics at the University of Mannheim told the FT.

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Marina Gerner is an award-winning journalist and columnist who has written for the Financial Times, the Times Literary Supplement, the Economist, The Guardian and Standpoint magazine in the UK; the New York Observer in the US; and die Bild and Frankfurter Rundschau in Germany.


Marina is also an adjunct professor at the NYU Stern School of Business at their London campus, and has a PhD from the London School of Economics.


Her first book, The Vagina Business, deals with the potential of “femtech” to transform women’s lives, and will be published by Icon Books in September 2024.


Marina is trilingual and lives in London.