Money makers: Make-up with a touch of venom

Snake Serum isn't a name you would usually associate with a cosmetic, says Chris Carter. But then again, this is no ordinary beauty product.

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Maria Hatzistefanis's products flew off the shelves
(Image credit: Roy Rochlin)

Snake Serum and Dragon's Blood are not names that you would normally associate with a high-end skincare range, says the BBC's Suzanne Bearne. But Rodial and Nip + Fab's Greek founder, Maria Hatzistefanis, wanted to give her beauty products more eye-catching names a decision that paid off. Her products flew off the shelves.

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Chris Carter
Wealth Editor, MoneyWeek