Chief executive at WH Smiths Kate Swann has sold 143,275 of her shares in the firm for a total of £801,853.
The disposal of the shares, at 559.66p each, brings her total stake in the company to just over 1.2m, equivalent to 0.77%.
The CEO also purchased 275,493 shares at an undisclosed price, in a move which took her share in the firm up to 0.87%, before the sale which followed soon after.
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Swann, who was headhunted from Argos in 2003, has been credited with turning WH Smiths around in recent years through a series of hard-hitting cost-cutting measures which have boosted profits and proved her critics wrong.
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WH Smiths has ballooned 12.68% on its share price in the last year, but dropped 2.24% to 545.5p on today's news.
A number of other board members also made transactions, including group finance director Robert Moorhead, who sold 61,414 shares at 559.66p each for a total of £343,710.
Top Director Buys
Metal-Tech (MTT)
Director name: Ms Ariel Rosenberg
Amount purchased: 2,798,448 @ 5.50p
Value: £153,915
Richland Resources Ltd (RLD)
Director name: Mr Ami R Mpungwe
Amount purchased: 338,569 @ 11.50p
Value: £38,935
Richland Resources Ltd (RLD)
Director name: Mr Nicholas T Sibley
Amount purchased: 326,207 @ 11.50p
Value: £37,514
Richland Resources Ltd (RLD)
Director name: Dr Dr Bernard Olivier
Amount purchased: 256,384 @ 11.50p
Value: £29,484
Richland Resources Ltd (RLD)
Director name: Mr Edward F G Nealon
Amount purchased: 223,194 @ 11.50p
Value: £25,667
Richland Resources Ltd (RLD)
Director name: Mr Farai Manyemba
Amount purchased: 128,192 @ 11.50p
Value: £14,742
Top Director Sells
WH Smith (SMWH)
Director name: Ms Kate Swann
Amount sold: 143,275 @ 559.66p
Value: £801,853
WH Smith (SMWH)
Director name: Mr Robert Moorhead
Amount sold: 61,414 @ 559.66p
Value: £343,710
Ricardo (RCDO)
Director name: Mr Dave Shemmans
Amount sold: 32,724 @ 356.50p
Value: £116,661
Ricardo (RCDO)
Director name: Ms Paula Bell
Amount sold: 15,476 @ 356.50p
Value: £55,172
Ricardo (RCDO)
Director name: Mr Mark Garrett
Amount sold: 4,091 @ 356.50p
Value: £14,584
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