WPP snaps up digital agency AKQA

Sir Martin Sorrell's WPP has made yet another acquisition: the media giant has agreed to buy the assets of AKQA Holdings, 'the world's leading independent and most awarded digital agency'.

Sir Martin Sorrell's WPP has made yet another acquisition: the media giant has agreed to buy the assets of AKQA Holdings, 'the world's leading independent and most awarded digital agency'.

AKQA, which employs some 1,160 people around the world, provides digital communications campaigns spanning social media, mobile, interactive experiences, gaming and content creation. Its clients include Google, Microsoft Xbox and Nike. WPP highlighted AKQA's international presence and recognition for its work which has earned it several industry awards including 19 'Agency of the Year' titles.

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