WPP, the highly acquisitive media and advertising giant led by frontman Sir Martin Sorrell, has announced that Possible Worldwide, its interactive marketing agency, has acquired a majority stake in Fortune Cookie, a full service digital marketing services agency.
Fortune, which specialises in providing design and build, mobile and tablet apps and site development, online marketing services and digital strategy, will combine its business with that of Possible Worldwide in the UK to provide an enhanced service offering to its global clients.
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