WPP buys Chinese social media agency

Acquisitive advertising conglomerate WPP is to acquire CIC, a social media research and consulting agency in China.

Acquisitive advertising conglomerate WPP is to acquire CIC, a social media research and consulting agency in China.

CIC employs around 120 people servicing a number of prestigious clients, such as L'Oreal, Pepsi, Dell, Nike and Burberry.

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