Sales surge at 4imprint

Promotional products producer 4imprint made its mark on Wednesday after an upbeat trading update.

Promotional products producer 4imprint made its mark on Wednesday after an upbeat trading update.

Providing a glimpse of its forthcoming results for 2011, the company said group revenue last year was 10% up on 2010 levels at £222m and, but for currency fluctuations, the increase would have been 13%.

Revenue in the group's largest division, 4imprint Direct Marketing, has continued its trend of strong organic growth, 4imprint said. Unaudited North American revenue for 2011 was $224m, 18% ahead of 2010, while fourth quarter revenue was 19% ahead of 2010.

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Unaudited total division revenue forr 4imprint Direct Marketing was £146m, 13% ahead of 2010, with an average US dollar exchange rate of $1.60 (2010: $1.55).

The Brand Addition unit's unaudited total revenue for 2011 was £65m, 10% ahead of 2010, but the SPS unit's revenue fell 13% from 2010's level to £14m.

The group said it had a positive net cash position at the end of 2011.

The shares were trading 24p up on the day at 264p on the afternoon of the trading update.

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