Perform extends deal with Lega Serie
Digital sports media group Perform has confirmed a three-year deal with Lega Serie to distribute the official Serie A TIM channel across digital platforms.
Digital sports media group Perform has confirmed a three-year deal with Lega Serie to distribute the official Serie A TIM channel across digital platforms.
The agreement extends a previous deal and includes the distribution of official Lega Serie A match content through ePlayer, Perform's video on demand (VOD) broadcast platform.
In addition, the official Lega Serie A YouTube channel will be launched, and this will publish highlights of all the matches along with additional content.
Maurizio Beretta, the President of Lega Serie A, said: "We are excited to renew this partnership with PERFORM and welcome YouTube as a distribution partner. Italian football fans are spending more time consuming content online and this partnership ensures that fans can catch up with all the best match action and news on the official Lega Serie A channel."
NR