Perform acquires Dutch sports site
Perform Group, which distributes sports content across connected digital platforms, has acquired Voetbalzone, the top ranking independent sports site in the Netherlands, for an initial consideration of two million euro.
Perform Group, which distributes sports content across connected digital platforms, has acquired Voetbalzone, the top ranking independent sports site in the Netherlands, for an initial consideration of two million euro.
The group will pay an additional contingent consideration of up to 10.5m euro, depending on the EBITDA of the business for 2013-15.
Voetbalzone covers all the news from the world of football and is the number one independent sports site in the Netherlands attracting an average of two million unique users per month, and ranked as the 6th largest sport site on comScore.
Perform believes that the combination of Voetbalzone, ePlayer and its Goal.com/nl will position the group as one of the leading players in the digital sports market in the Netherlands.
Oliver Slipper, joint Chief Executive Officer of Perform, said: "We are delighted to have announced the acquisition of Voetbalzone. The Dutch market is extremely exciting and one of the leading media markets in Europe and this acquisition really positions us a strong player here.
"We have set out a growth strategy focused on augmenting Perform's strong organic growth with selective acquisitions including 'local champions' and today's announcement is an excellent example of us executing this strategy."
NR