How John Styring made a million in children’s books

A background in publishing enabled John Styring to set up one of the most successful entrants to the industry in the last decade.

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John Styring, Igloo Books

Multi-million-pound children's books publisher John Styring, 40, was once headed for a career in journalism. However, an internship at a local paper as an English language university student taught him that there wasn't much money in it. So when he finished his degree, he joined a publisher instead.

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James McKeigue

James graduated from Keele University with a BA (Hons) in English literature and history, and has a certificate in journalism from the NCTJ. James has worked as a freelance journalist in various Latin American countries.He also had a spell at ITV, as welll as wring for Television Business International and covering the European equity markets for the Forbes.com London bureau. James has travelled extensively in emerging markets, reporting for international energy magazines such as Oil and Gas Investor, and institutional publications such as the Commonwealth Business Environment Report. He is currently the managing editor of LatAm INVESTOR, the UK's only Latin American finance magazine.